GG Hawkins is a Brooklyn-based director, writer, and actor working in media and entertainment. She currently works at Gimlet Media, an award-winning podcast company, overseeing partnerships with brands like HBO and Showtime to create award-winning audio content, including the first Cannes Lion for audio “Chompers”.
GG is part of the inaugural UCB NY Academy Cohort and the narrative fiction team Podcation’s Jupiter Saloon. She has studied improv, sketch, film, and acting at UCB, Berkeley Repertory Theater, and the Gaiety School of Acting, among others. GG has also worked at Studio B Films, Google, and The Wall Street Journal. You can follow her work at GGHawkins.com and on social media @lostingraceland. An Aspirational Space is GG’s directorial debut
I created An Aspirational Space to parody the dark side of endless self-help.
After decluttering my funky Brooklyn studio using the best-selling book by Marie Kondo “The Life-Changing Magic of Tidying Up,” I found myself too keen to clean. When my long-distance boyfriend came to stay with me after a month apart, I stopped mid-reunion-smooch to put a stray glass in the dishwasher.
“Are you okay?” he asked.
“I’m fine!” I said through gritted Stepford-millennial @iSmileDirectClub teeth.
The relationship didn’t work out.
From Marie Kondo’s organizing cult, to #AwayTravel instagrams, to the eruption of pings in the ladies Slack channel at work when Glossier announces a new balm.com — we are surrounded by a constant stream of content covering self-improvement, self-betterment and self-love-that-may-make-you-hate-yourself-at-the-end-of-the-day-because-nobody’s-skin-is-that-clear.
It feels like of these articles, products and images are designed to make me feel that that this aspirational life is just out of reach. An Aspirational Space, and the online presence (anaspirationalspace.com) we built as a continuum of the world, sinks its teeth the flawless glowing complexion to expose what’s underneath.
It’s also important to me to build an inclusive team that reflects diversity both in front of and behind the camera. I am proud to say more than half of our cast and crew identify as women.